C.P. INTERTRADE CO., LTD.
PRIME MINISTER’S EXPORT AWARD 2016
BEST THAI BRAND, BEST EXPORTER
Aiming to be the world rice leader, the company has been achieving such vision through its successful rice business model as the classic full integration strategy (from farming to value added product). The concept of environment friendly, food safety and business sustainability has been practiced and imbedded into the day-to-day operations so as to serve the need of international demands. “Royal Umbrella” rice is the product of company whose quality is improved and sold in more than 100 countries around the world under the same standard and the same brand.
Product quality state-of- the-art technology as well as the production facilities with the total volume of 1.6 million tons of rice per year, along with strong marketing & sales network worldwide, intensive & extensive brand building of “Royal Umbrella” prepacked rice including other foodstuffs are our key success factors. This product can be traceable in all processes resulting in the high quality, sustainability following to the international standards. As a result of our achievements, we received a lot of awards such as the award of Super Brand in Singapore in 2003-2013. In Thailand 2005, we received the Prime Minister’s Award. In 1995, 2005, and 2011, we received the award from Department of Export Promotion, Ministry of Commerce. We received the World Best Rice Award 2009 in Philippines from the World Rice Conference 2009. Recently, we received “FDA Quality Award” in 2013 which we become the only one operator of bagged rice in Thailand on this award. The company also builds the port for the marine transportation system directly connected to the production plant. It is the first marine transportation system of Thailand which can help in environment conservation instead of using the track transportation. Apart from the mentioned achievements, what we believe most is “the intention to help Thai farmers to have better lives, have stable and good future”. This is the challenging mission which we must achieve eventually as the phrase of “Rice is Life”
C.P. INTERTRADE CO., LTD.
89 AIA Capital Center, 28th Floor Ratchadapisek Road, Din Daeng, Bangkok 10400
Tel: +662 646 7200
Website: www.khaotrachat.com
